Glamping, the combination of outdoor adventure and modern luxury, is a fantastic way to attract new guests to your park. It offers a fresh take on camping, catering to those who want to enjoy nature but prefer a bit of luxury. Whether you’re already thinking about adding glamping options or just starting to explore the idea, here are five ways to create a standout glamping experience at your park.
At the heart of any great glamping experience is the accommodation itself. Glamping is all about offering something that feels special—something more unique than a standard RV or tent site. From safari tents to yurts, treehouses, or Conestoga Wagons, the options are endless.
For example, George Spigener’s park—Stage Stop Campground in Central Florida—introduced Conestoga Wagons, which give guests the charm of the Old West without sacrificing modern amenities like coffee makers and mini-fridges. Similarly, Bill and Marsha Cable at Austin Lake RV Park and Cabins introduced Lancaster Log Cabins, which have been a game changer for their business. As Marsha explained, “Having cabins opened up the campground to families who wouldn’t have come to visit otherwise. They like the experience. They like the setting. They say, ‘I’ll be back next year.’ There’s a lot of repeat business on the cabins.”
When you offer something unique, guests are not only excited to book—they’re more likely to come back year after year.
Glamping is about experiencing the outdoors without giving up the comforts of home. Soft beds, climate control, and private bathrooms are all expected in a glamping setup. Going beyond that, you might offer extras like kitchenettes, Wi-Fi, or outdoor lounging areas.
At Austin Lake, the log cabins offer the home-like comforts families appreciate. And at Stage Stop, the Conestoga Wagons offer the perfect air-conditioned retreat after a day of exploring in the Central Florida heat. Providing a comfortable stay makes it easy for guests to relax and enjoy their surroundings, leading to more repeat visits.
Guests love sharing their glamping experiences on social media, so make sure your park offers visually appealing spaces. Whether it’s the aesthetic of the accommodations or the scenic outdoor areas, guests are most likely to post about their stay if it’s picture-worthy.
Add inviting outdoor spaces like communal fire pits, cozy hammocks, or string lights to create an atmosphere guests want to capture and share. Indoors, pay attention to the details. At Stage Stop, George called in an interior designer to make sure the linens and pillows were a complementary color to the wagon’s cover. He wanted to make the inside as inviting as possible. Simple touches like that can turn a cabin or a covered wagon into retreats guests rave about.
Glamping offers the opportunity to create personalized experiences that go beyond just a place to sleep. One way to stand out is by tailoring offerings to fit the unique needs of your guests.
At George’s park, he plans to offer a special breakfast service where guests will receive fresh meals from a local restaurant delivered right to their wagon. Packaged in picnic baskets, the breakfast will be placed on a ledge outside the wagon’s window. George shared, “I call it the ‘roll-over’ because a guest can simply roll over, open the window, and bring in their breakfast basket—no need to leave the comfort of their wagon.” These small, thoughtful touches make a stay feel truly special and give guests a story to tell.
Consider offering other customizations like guided nature tours or kayak adventures. Not only does this add to the guest experience, but it can also boost revenue for your park.
A smooth, simple booking process is essential to ensuring a great guest experience. Make sure your online booking system is user-friendly and allows guests to easily add extras, like store items or activity packages.
CampLife can help you manage all types of accommodations, from tents to glamping cabins. It’s designed to make online booking simple, with real-time availability and customization options for pricing, services, and more. You can also use features like SMS Texting to keep your guests informed and engaged, from the moment they book to check-out.
Creating a standout glamping experience is about more than just unique accommodations. By providing out-of-the-ordinary stays, focusing on guest comfort, and adding personalized touches, you can create an environment that guests will want to tell their friends about. And with CampLife’s reservation software, managing it all is simple and stress-free.
If you’re ready to elevate your park’s glamping experience or curious about how CampLife can help,—reach out anytime! We’d love to chat about what CampLife can do for your park.
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