From a Campsite to CampLife: The Story of How It All BeganWhat started with an unattended campground in West Virginia became the beginning of CampLife. As the company celebrates its 20th anniversary, founders Tyler and Jackie Duffy look back on the unexpected beginnings, early challenges, and campground owners who helped bring their vision to life.
What Happens When Your Campground Grows?Campground expansion can change how you handle everything from new sites to gate access and utilities. Here are a few things to consider as your park grows.
Your Guest Database Is One of Your Best Marketing ResourcesYour guest database can help you reconnect with past visitors, reach smaller groups with relevant messages, and promote openings throughout the season.
How Campground POS Systems Support Daily OperationsCampground point of sale systems support everyday operations by helping staff track sales, manage inventory, and keep guest charges organized.
Dynamic Pricing for Campgrounds: How It Works and Why Parks Use ItCurious about Dynamic Pricing? In this blog we'll discuss how it works, how occupancy thresholds trigger rate changes, and why many park owners start small before expanding their strategy.
How Interactive Campground Maps WorkLearn how interactive campground maps work behind the scenes, from the design process to the guest booking experience. Discover how interactive maps help campers choose sites with confidence and why keeping them updates matters as your park grows.
What a K-Shaped Economy Means for Your CampgroundToday's camping guests have different priorities, and your marketing should reflect that. Explore how a K-shaped economy is influencing travel decisions and how targeted email marketing can help you send the right message to the right guests.
AI for Campgrounds: Practical Ways to Save TimeArtificial Intelligence is becoming part of everyday business, but what does that mean for campgrounds? Explore practical ways, AI can help with guest communication, brainstorming, and more, along with important security considerations to keep in mind.
How to Plan Seasonal Email Marketing for Your CampgroundYour marketing should match the natural rhythm of the camping season. Discover practical tips from industry experts Marshall and Diana Spezman on how to use seasonal email outreach to stay top-of-mind, support shoulder seasons, and simplify your guest communication year-round.
Beyond the Booking: Improving Guest CommunicationAre communication gaps impacting your guest experience? Discover simple, proactive ways to keep campers informed, boost activity participation, and support your front-desk team from booking to checkout.
Picture Perfect: 5 Photos Every Campground Should HaveThe right questions can answer guest questions before they ever pick up the phone. Here are five photos every campground should have to build trust and help fill sites.
